Testimonials

"This insight and strategic information gathering exercise with dbg is helping to inform our decision-making process. And the e-commerce and store transaction analysis that dbg is undertaking for us, is helping us to build a full picture of our customers' multichannel behaviour to inform our future marketing decisions."

Jayne Bristow, Head of Marketing and PR, Gant UK

"We required a way for our head office and field staff to be able to analyse the data for car parts sold by Renault dealers to independent garages. "

"With over 50,000 parts, 30,000 independent garages and 130 Renault dealers in the database - simple yet flexible access to the data is vital. dbg recommended their reporting tool and it has not disappointed."

"dbg reporting studio gives us a window into every element of our database that we have never had before. We are now able to interrogate any sale of any car part to any of our dealer networks trade customers within seconds. All of this is delivered over the web, meaning we can access the information we need, whenever we want, and wherever we are."

"dbg worked tirelessly to ensure the solution was delivered on time and on budget and although only recently deployed, it is already delivering tangible business benefits."

Mark Harris, Sales Methods Manager, Renault Trade

"The results from carrying out a relatively simple test and learn programme have been fantastic. Not only have our email metrics improved considerably but enquiries and bookings generated have increased too - which is ultimately the key objective of our marketing campaigns. We'll definitely be working with dbg in the coming months to develop more sophisticated test and learn programmes, which will help us refine our marketing strategy".

Paul Hopkinson, Marketing Director, Travelbag

"Email has become a critical communication tool for Zizzi since we started building our customer e-database with dbg. Our database campaigns help drive sales and build loyalty with our customers as well as delivering key brand messages.

Since working with dbg we have significantly grown the size of our database and improved the efficiency of our e-mail campaigns. dbg are instrumental in optimising the performance of our e-mail channel; through personalisation, analysis and targeting, and dynamic content.

I would definitely recommend the account team who are committed, proactive and a pleasure to work with."

Rose Brunt, Head of External Communications, Zizzi

"dbg provide two of the best email and database tools currently on the market. dbg ecos provides a well developed process of getting your emails out efficiently and at the right times, whilst the extensive filter system within dbg Genus’ ensures they go to the right people. The team at dbg are all incredibly friendly and helpful and the support is second to none. Since working with dbg we have been able to successfully track and analyse our broadcasts which has consequently led to an increase in deliverability and increased segmentation. dbg make broadcasting and maintaining a database a pleasure to do and under their guidance you will reach inboxes!"

Todd Fraser, eCRM, PDV Ltd

“Our main objective with email is to keep in touch with our clients via newsletters and special offers but it is also a major channel for us in terms of revenue generation. We’re seeing some very positive outcomes from our email marketing. The system is easy to use and intuitive, meaning we don’t need to dedicate lots of resource to broadcasting the emails. The customer service team at dbg are always on the ball and respond to queries quickly and efficiently.“

“The reporting functionality means we have full visibility of campaign performance and we are able to implement test and learn programmes. The platform allows us to refine our campaign activity and continually strive for improved results”

“We’re looking to become more sophisticated with email, building welcome and loyalty programs using dynamic content within triggered emails - dbg ecos makes this easy for us.”

Kate Barrett, Online Marketing Manager, MyHobbyStore

“dbg have achieved certification for an impressive number of clients, and the resulting uplifts in campaign performance have been eye-catching. They have an excellent knowledge of the process – they understand all of the requirements for how to maximise deliverability and, more importantly, the successful placement of marketing emails into the inbox where consumers will see and action them.”

Richard Gibson, UK Channel Relationship Manager, Return Path

"dbg has been providing us with data processing and analytical services for over 10 years. AXA Sun Life Direct works with a large number of partner organisations and we need dbg to be able to match and run suppressions against large volumes of supplied data on an almost daily basis."

"Maintaining data integrity, accuracy and speed are our critical service criteria. We have built a strong working relationship over the years and we continue to be satisfied that dbg has the expertise and flexibility to provide the quality of service we expect."

David Gay, Head of Customer Insight, AXA

"dbg has simplified email marketing for us and are very responsive, creative and helpful"

George Herbst, Customer Relations Manager, Flirtomatic